The town lies on the banks of the Suage River, 17 miles or 30 km distant the City of Iloilo. It is a large town composed of 50 barangays. The town has an area of 94 km², 85% of which is agricultural land. In December 1997, it was declared as the "Christmas Capital of Western Visayas" because of its famed Christmas Festival of Lights.
Pototan is politically subdivided into 50 barangays.

view this site for more information:
http://en.wikipilipinas.org/index.php?title=Pototan%2C_Iloilo
http://pototan.gov.ph